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Here at Instant Business Intelligence we believe in Everyone is a Reseller of
our products.
Let us explain our position. It is new and innovative and may take some getting
used to for prospective clients. We believe this proposed selling process will
be the way forward for Instant Business Intelligence.
Many software companies spend up to 50% of all revenues on 'Sales, Marketing
and General Administration'. This cost is included in the license fee for the
software products from most companies. It is needed to pay for the sales
materials and sales/marketing staff. However, this money does not go to
development of the software or the support of customers. We believe 50% of
software license fees is a lot of money.
Further, we believe intelligent buyers of Business Intelligence Systems would
prefer the choice of not paying 50% of their license fee towards 'Sales,
Marketing and General Administration'.
At Instant Business Intelligence we:
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Want to keep the cost of our software as low as possible so that all companies
can afford our software.
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Don’t want to pay out money for expensive sales representatives.
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Are quite happy for our software to develop over time as determined by the
needs of our clients.
But how can a software company function without a paid sales force?
Our proposal is that our clients are our salespeople, and we are prepared to
pay our clients the same 50% of fees that we would have to pay to sales
representatives if we hired them!
How does this work? Let us explain each of the reseller approaches we take.
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